Haidilao x CHJ Jewellery CNY Lucky Draw: Win Gold & Vouchers | 28 Jan - 3 Mar 2026  Expired

Celebrate the Spring Festival with a perfect blend of delicious hot pot and golden fortune! Haidilao Malaysia has teamed up with CHJ Jewellery to bring you the "New Year Hot Pot & Golden Fortune" campaign. Running from 28 January to 3 March 2026, this event offers diners and shoppers the chance to win luxurious gold jewellery gifts, vouchers, and exclusive services.

Activity 1: The Lucky Fortune Draw

The campaign kicks off with the "New Year Lucky Fortune Draw," offering exciting rewards for customers at both Haidilao and CHJ Jewellery outlets. Whether you are enjoying a reunion dinner or shopping for new accessories, you can participate in the draw to win prizes such as vouchers and gold merchandise.

How to Participate at Haidilao

To qualify for the Lucky Fortune Draw at Haidilao, you simply need to dine in at any participating Haidilao outlet. During your meal, you must order the designated "Spring Festival Set". Purchasing this set entitles you to enjoy one Lucky Fortune Draw per transaction.

How to Participate at CHJ Jewellery

For those looking to add some sparkle to their New Year, visit any CHJ Jewellery outlet in Malaysia. Customers who spend a minimum of RM1,888 at CHJ Jewellery will be entitled to one Lucky Fortune Draw. This is a fantastic opportunity to secure beautiful jewellery pieces while standing a chance to win additional festive rewards.

Activity 2: Exclusive Refresh Privilege

Haidilao and CHJ Jewellery have introduced a unique cross-brand privilege for customers waiting for their tables. This "Exclusive Refresh Privilege" turns your waiting time into a pampering session for your jewellery.

If you are queuing at Haidilao, do not throw away your queue ticket! You can present your Haidilao queue ticket at CHJ Jewellery retail branches to enjoy a complimentary jewellery cleaning service. This service is available throughout the activity period, ensuring your accessories shine as bright as your celebrations.

Social Media Contest: Win Gold Bead Bracelets

The celebration extends to the digital world with a dedicated Social Media Contest. Fans of both brands can participate online for a chance to enter a special draw pool.

How to Enter:

• Share: Post about the campaign on social media platforms such as Xiao Hong Shu (Red), Instagram, or TikTok.
• Hashtags: You must include the designated hashtags: #新年吃火锅接金运, #海底捞马来西亚, and #潮宏基马来西亚.
• Qualify: Your post must achieve more than 388 likes to enter the social media draw pool.

There will be 10 lucky winners selected from this contest. Each winner will receive a Gold Bead Bracelet (prizes described as "10 Gold Bead Bracelets"). The data collection for likes ends on 3 March, and the winners will be announced on the same day.

Why You Shouldn’t Miss This

This collaboration combines two essential elements of a Malaysian Chinese New Year: gathering for a hot pot meal and ushering in prosperity with gold. With accessible entry points—simply ordering a set meal or hitting a spending tier—the barrier to entry is low for high-value potential rewards like gold jewellery and vouchers. Plus, the added value of free jewellery cleaning just for showing a queue ticket makes this a thoughtful and rewarding campaign for all customers.

Visit Haidilao Malaysia or CHJ Jewellery between 28 January and 3 March 2026 to eat hot pot, connect with loved ones, and receive your golden fortune!

Date: 28 Jan 2026 - 3 Mar 2026

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